Simon Bets on Gamers to Battle Retail’s Major Challenge: Empty Malls

By |2019-07-05T10:53:17-04:00July 5th, 2019|Categories: Uncategorized|

Nation’s Largest Shopping Center Owner Makes $5 Million Investment, Plans to Collaborate With Esports League Simon Property Group, the nation’s largest shopping center owner, is turning to competitive multiplayer video gaming to steer traffic into its malls. The Indianapolis-based company is betting that stocking retail centers with focused gamers in the multibillion-dollar esports industry might attract [...]